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Why innovate?

The energy transition driven by climate change, as well as digitalization and decentralization, requires systematic innovation to grow and generate value in a sustainable manner, and to meet the demands of investors and financers who are highly focused on the contribution of companies in sustainability issues. In addition, innovation is essential for more competitive markets and more sophisticated and environmentally conscious consumers.


Innovation is an organizational capacity that allows GEB and its subsidiaries to originate, mature and materialize ideas with innovative potential and impact for the Group, its subsidiaries and stakeholders, seeking to respond to future competitive challenges in the energy sector.​

Our innovation strategy allows us to be a nationally and regionally recognized Multi-Latin organization for originating and adopting innovations that improve lives with sustainable and competitive energy, collaborating with innovation ecosystems.


Our innovation strategy responds to macro trends in the energy transition, as well as present and future opportunities for the organization



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